While most business titans rely on tried and tested interview protocols, Apple founder Steve Jobs had a more… human approach.
Instead of sterile conference rooms and questions with predetermined answers, Jobs preferred to meet candidates in more relaxed circumstances, taking them out for a beer.
The beer test
Yes, you read that right. Jobs’s famous “beer test” was nothing more than a friendly outing at a local bar. His goal? To break the ice, remove interview stress and see candidates in their most authentic selves.
As reported by “as.com”, Jobs avoided the classic questions that one usually encounters in interviews. He wanted to go off script and have a more human conversation. So, during the beer outing, Jobs asked questions like, “When was the last time you accomplished something important?” or the simplest, “What did you do last summer?”.
While other managers looked for specific answers, Jobs was more interested in getting to know the person behind the resume.
The A-Team
His ultimate goal? To find the best of the best, the so-called “A-Players” as he called them.
“When you manage to gather enough A-Players”,
Jobs once said,
“then a magic circle is created. People who enjoy working together because they’ve never had this opportunity before.”
Judging by Apple’s success, we can safely say that Jobs’ technique helped him build a legacy that lasts over the years.
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